TRAVEL INDUSTRY

AMERICA WEST AIRLINES

We had to introduce a brand new airline to America in
the 80’s. It was a marvelous challenge to establish a new
logo design for the exterior and interior of the airplane
and create a national ad campaign.

The original ad campaign was an instant success during
a time when the airline market was very competitive.

THE REGISTRY HOTEL

Our challenge was the introduction of a new high-class hotel for the growing Dallas market. We made use of travel publications, radio, newspaper, and billboards.

The campaign was a huge success. Three years later after servicing the account and a great client relationship the ownership changed and the Registry was sold
to a European Hotel chain